# Ads audiences

> Show ads to the people who visited your website: send them to Google, LinkedIn and Meta Ads as audiences.

Every section below does the same job: in the dashboard (Guide), from your code (API) or through an AI assistant (MCP).

## Guide — In the dashboard

Source: /docs/engage/ads-audiences

Connect Google, LinkedIn or Meta Ads under **Integrations → Paid Ads**, link a campaign under **Engage**, and your identified leads are added to its audience (for Google Ads, by an automation with the **Push to Google Ads** action).

1. **Integrations → Paid Ads:** connect the ad account.
2. **Engage → Google Ads / LinkedIn Ads / Meta Ads:** link a campaign.
3. **Automations:** for Google Ads, add the **Push to Google Ads** action so matching leads join the audience.

### Every control on this screen [#every-control-on-this-screen]

Every button, field and switch, with what it does.

<ScreenControls screens={["engage-google-ads", "engage-google-ads-detail", "engage-linkedin-ads", "engage-meta-ads", "integrations-paid-ads"]} />


---

## API — From your code

Source: /docs/engage/ads-audiences/api

Authenticated with `?privateKey=YOUR_KEY` (see [Authentication](/docs/authentication)).

<Endpoints ops={["GET /v3/google-ads/audiences", "GET /v3/google-ads/audiences/{audienceId}", "POST /v3/google-ads/audiences/{audienceId}/sync-stats"]} />

<ApiPlayground
  ops={["GET /v3/google-ads/audiences", "GET /v3/google-ads/audiences/{audienceId}", "POST /v3/google-ads/audiences/{audienceId}/sync-stats"]}
  method="get"
  path="/v3/google-ads/audiences"
  tool="list_google_ads_audiences"
  args={`{
  "websiteId": "64b7f0a1c2d3e4f5a6b7c8d9"
}`}
/>

### Use case: Weekly ads report [#use-case-weekly-ads-report]

Read every audience with `GET /v3/google-ads/audiences`, refresh each one's numbers with `POST /v3/google-ads/audiences/{audienceId}/sync-stats`, then post the clicks and conversions to your team.


---

## MCP — AI agents

Source: /docs/engage/ads-audiences/mcp

Connect the [MCP server](/docs/mcp#quickstart), then just ask.

<Tools names={["list_google_ads_audiences", "get_google_ads_audience", "sync_google_ads_audience_stats"]} />

### Use case [#use-case]

> How are my Google Ads retargeting audiences doing this month?

<McpToolCall name="list_google_ads_audiences">

```json
{
  "websiteId": "64b7f0a1c2d3e4f5a6b7c8d9"
}
```

</McpToolCall>